Real estate Marketing

Is your home already up for sale and suffering from a "lack of love" from buyers and not getting showings? It may be that some simple adjustments to your listing description and "agent only" showing instructions could make a world of difference.

Image by Sarah Reid at Flickr.com

Listing Descriptions Invite More Buyers

You've seen them... listing descriptions (also known as "marketing remarks") which either make no sense, are full of abbreviations or acronyms mostly known to agents that the reader must decode, or worse - they're just plain wrong. It's a very common problem - and "yes," as a seller...

Drive around most towns on weekends, and you'll often seen open house signs.

Most real estate agents and industry experts say that the percentage of homes sold as a direct result of Cedar Park open houses is exceptionally small. However, other agents speak highly of open houses, and depending on the type of home and the price range, we agree that open houses can be a very useful strategy in selling a home.

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No matter what Google and other experts say, the real estate SEO world remains obsessed with backlinks, and too often, how to take shortcuts. The hope of quick organic rankings is oh-so-tempting - and unfortunately, memories are short. I have to wonder how many real estate SEO’s who first suffered the effects of Penguin, have re-focused their efforts towards creating and promoting great content in the past 2 years. Certainly Penguin’s favorite playmate “Panda” is not forgotten… is it?

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